Maybelline Plum Paradise Color Sensational Lipstick is a deep reddish plum color. It gives my lips an almost opaque coverage with a semi-glossy finish. It has a nice velvety texture and the color lasts for a fair amount of time.
I did notice that this lipstick shows any dryness or chapped skin on your lips. Before applying, make sure you exfoliate and moisturize your lips well. I wore it one day when my bottom lip was peeling a bit and it was not flattering.
Maybelline Plum Paradise is quite a bold color. If you’re afraid of vampier shades, then this may not be for you. I like to sheer this out a bit so it’s less dramatic but you still are left with plenty of pigmented color on the lips.